Oct 25, 2008

Entertainment - Beyonce is now Sasha Fierce

LONDON: Singer Beyonce Knowles has renamed herself Sasha Fierce and says her performing alter-ego shows her more outgoing and sensual side. She has titled her new album "I Am... Sasha Fierce".

Ananova.com reports her saying: "I have someone else that takes over when it's time for me to work and when I'm on stage. An alter-ego I've created that kind of protects me and who I really am. Sasha Fierce is the fun, more sensual, more aggressive, more outspoken and more glamorous side that comes out when I'm working and when I'm on the stage."

She has collaborated with pop star Justin Timberlake in the new album.

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