Dec 26, 2008

Mktg - NY Times publishing Obama book

Michael Calderone

Is anyone not working on an Obama-related book in 2009?

The New York Times is now putting together "Obama: The Historic Journey," a book featuring photos and essays which will be published by Riverhead in February 2009.

The "heavily illustrated book cover[s] Barack Obama's life, from his childhood through his inauguration as the 44th president of the United States, with a final chapter that includes the inaugural address and a 32-page photo essay by 12 New York Times staff photographers," according to today's Publisher's Marketplace (via FishbowlNY).

Times Executive Editor Bill Keller is writing the introduction, and there will be contributors from op-ed stars like Frank Rich, Thomas Friedman, Paul Krugman, Maureen Dowd, David Brooks and Gail Collins.

Considering that newspapers reaped the benefits of Election Day issues selling out -- and keep selling anything Obama related -- it makes sense the Times would utilize their stock of campaign trail photographs and top writers.

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